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| Let's call it Hotmail |
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Fri, 9 Feb 2007 16:24:05 +0000 |
Richard Sim, the Senior PM of Windows Live Mail, announced yesterday on his blog
that they have decided to keep the Hotmail name so as to lessen the confusion of
the 260+ million users. Here's the link to his blog:
http://mailcall.spaces.live.com/blog/cns!CC9301187A51FE33!29123.entry
And here's an article on CNET about the announcement:
http://news.com.com/Microsoft+sticks+with+Hotmail+name/2100-1032_3-6157624.html
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| Re: Let's call it Hotmail |
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Sat, 10 Feb 2007 07:24:59 +000 |
Haha, interesting, all the comments seem to favor Windows Live Mail over Windows
Live Hotmail.
Personally, I like Live Mail better.
Here are my thought on this.
1) Live Mail is easy to remember and can compete with GMail. They are both two
syllables.
2) Instead of "www.hotmail.com" you can use
"www.livemail.com" or simply "mail.live.com". (I prefer the
latter.)
3) For users, typing "username@live.com" is much easier than
"username@hotmail.com". Why? Just feel how smooth your finger roll
across your keyboard.
4) Converting @msn and @hotmail users to @live is a matter of domain forwarding.
MS can simply setup domain forwarding to process all request to @hotmail.com
and @msn.com to @live.com. Remember, people is about familiarity. The more you
come in contact with the new interface and the new name, the easier it is to
become accustomed to the new URL.
5) Promote Live Mail by putting headers on the Live Mail login page. Something
like Hotmail and MSN Mail is now Live Mail. Leave that there for like 3-4
months and people will adapt.
So, as I said, I like Live Mail much better :)
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